How to Identify and Land Perfect Clients

How to Identify and Land Perfect Clients

Entrepreneurs are always faced with the daunting task of landing clients…that pay.  When you first start out in business, your prospecting strategy is most likely “if it moves, shoot it” because you only eat what you kill, and you don’t know when the next meal may come.  In order for your business to grow, you have to specialize over time.  This doesn’t mean you have to focus on a specific vertical, but you need to know what you are good at and who wants that.

Watch this Whiteboard Wisdom to see how to hone your hunting skills to target only the right prospects, which over time will lead to you only working with the perfect clients…and what that could mean to your business.

Other Whiteboard Wisdoms mentioned:

Employee Turnover – A Good or Bad Thing?

Target Market Evolution

 

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