Target Market Evolution
Identifying target markets and positioning are always an on-going challenge for entrepreneurs. Like many companies, goBRANDgo! has seen it’s target market evolve over time, but it wasn’t until we recognized the Strategic Clustering of our clients that we were able to take control of our who we worked with and be much more proactive about our growth strategies.
Watch this Whiteboard Wisdom to see how our target market evolved and continue to do so, and then try to identify where your best Strategic Clusters of clients are…and how you can get more of them.
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